Insight wearebrightland Conquer Instagram Analytics Report - BrandFollowers


Nowadays, it is an era of brand competition, and it is very important to build user trust in the brand. Social media is a common method of brand marketing. wearebrightland chose to post on Instagram to promote the brand efficiently. wearebrightland succeeded in Instagram marketing, how did it conquer Instagram? Now BrandFollowers completes a wearebrightland analytics report based on data analysis and combining the characteristics of wearebrightland products.

1. wearebrightland Instagram Basic Information

Posts: 295

Post Frequency per week: 0

Followers: 14.53K

Following: 436

Mentioned influencers: 0

2. Check wearebrightland Fake Followers

Many Instagram accounts buy followers for vanity and good data display. Although Instagram has taken a lot of measures to punish the purchase of followers, it has not achieved good results. BrandFollowers checks the real and fake followers of wearebrightland through various data metrics. 

Followers of wearebrightland are divided into four types by BrandFollowers: Real Followers, Influencers, Mass followers, and Suspicious Accounts.

Meaning of four types:

  • Real People: Accounts that interact well with wearebrightland
  • Influencers: More than 3,000 fans’ accounts.
  • Mass followers: No interaction with wearebrightland and the account is meaningless
  • Suspicious Accounts: Accounts punished or restricted by Instagram

Principles and indicators of checking wearebrightland fake accounts:

  • @wearebrightland follower engagement rate, posts like / comment ratio.
  • @wearebrightland follower and unfollower change intervals.
  • @wearebrightland follower demographics.
  • Social engagement between followers and @wearebrightland.
  • @wearebrightland follower account information, a number of posts, following/followers ratio, etc.

wearebrightland quality audience include:

Quality audience Real followers Influencers
12.64K 12.06K 581

Conclusion: There are 14.53K followers of wearebrightland, of which high-quality followers 12.64K, the proportion of high-quality audiences in total users is (83.0%). The higher the ratio, the higher the authenticity of the followers.

3. Track And Analyze wearebrightland Unfollowers And Followers

wearebrightland have more followers, which means more posts reach, and higher account authority.

For unfollower, every Instagram account(include wearebrightland) cannot change the fact that unfollow. @wearebrightland need to do is to minimize the number of unfollower. To reduce unfollow, first, @wearebrightland must know the changing rules of unfollower.

BrandFollowers counts the changes in followers for @wearebrightland over time. And divide the follower into four data, total followers, following, unfollower, new follower.

Compare @wearebrightland two weeks of new followers changes:

last week Two weeks ago Change for two weeks
0 0 0

In addition to new followers, BrandFollowers also counts @wearebrightland unfollowers for each day and calculates the total unfollowers per week.

@wearebrightland gets a lot of conclusions by analyzing changes in followers. For example: followers = unfollower + new followers. It means: Sometimes followers are decreasing, it doesn’t mean that @wearebrightland current posts don’t attract users, maybe unfollowers are increasing.

 If @wearebrightland unfollower is increasing, consider the following reasons:

  • @wearebrightland posting frequency is too high or too low
  • The ratio of normal posting content to marketing content
  • Whether followers like the content of the post
  • Whether the @wearebrightland’s current followers are real high-quality audiences

How to track and analyze the unfollower of another account:

BrandFollowers is a free unfollowers tracker online tool. Just open Enter any Instagram account and you can see the statistics unfollower report of each day.

4. Calculate @wearebrightland Engagement Rate

The engagement rate is a measure of the popularity of Instagram posts. A good Instagram account has an engagement rate between 1% and 3%. An engagement rate below 1% indicates that the content of the post is not liked by users. 

@wearebrightland’s engagement rate last week was 0. The higher the engagement rate, the higher the popularity of the post, and the higher the user engagement. At the same time, @wearebrightland can publish more posts of the same type to promote.

Judging the Performance of the Engagement Rate:

<1% 1% and 3% >3% @wearebrightland
not good good excellent 0

Engagement rate calculation: Engagement rate = (likes + comments) / followers

The main factors affecting @wearebrightland’ engagement rate are followers, likes, comments, and shares. The engagement rate is calculated based on the number of available followers. BrandFollowers track @wearebrightland’followers per day, the data of each post on Instagram in real-time, and calculate the average engagement rate.The average engagement rate for wearebrightland is 0.

BrandFollowers displays likes and comments for @wearebrightland’ last 12 posts, and calculates the average likes of wearebrightland are 0, and the average number of comments is 0.

average engagement rate average likes average comments
0 0 0

5. Related @wearebrightland Instagram Analytics Report

If you want to view the Instagram analytics and audit report of other brands related to @wearebrightland, you can click the name below to view the related report.

To sum up:

The above is a free wearebrightland Instagram analysis and check report. BrandFollowers also generates real-time brand data for wearebrightland. In this report, BrandFollowers analyzed the current operation of the wearebrightland from multiple angles, and checked the changes of followers. Through the above data, wearebrightland has a clearer understanding of current brand development. wearebrightland can adjust its operating strategy based on this report and use data to help the brand grow.

If wearebrightland wants to get more real followers, in addition to the above operations, you can also use advertising promotion. BigSpy, as the best ad spy tool, can help wearebrightland provide the most successful creatives in marketing. Also, monitor the ad strategies of wearebrightland competitors.

In order to increase sales, we also need to learn niche research and successful website case studies. FindNiche is the best niche analytics tool to help wearebrightland find popular products from Aliexpress and Shopify, and keep abreast of market changes. SellerCenter brings together the most successful stores on all major e-commerce platforms. If wearebrightland wants to succeed, learn quickly!